In an article on Tech Crunch, Class Dojo shows how it has grown from the first released free app in 2011 to the newly renovated collaborative tool that it is today. In the recent round of fundraising, this start up company has raised almost 21 million dollars. The company’s founders, Sam Choudhary and Liam Don, say that this money will be used to grow their team and the features of the app. Their desire is to expand not just the school features but the features for parents at home.
This app allows parents and teachers to communication about academics, social and behavioral interactions, and praise the classroom moments instantly. Since parents and teachers are able to communicate constantly, they are no surprises at back-to-school nights or the once a marking period parent-teacher conferences. In fact, the reports can make parents confident that they may not even feel the need to attend these events.
One cool feature is the photo and video feature. This feature allows teachers to instantly send a picture of the students fabulous work home or a classroom participation moment and share it directly with that parent. The free app is creative a positive classroom culture between parents, teachers, and students.
To date, the company reports that this app is actively used by 85,000 different types of schools nationwide from private to public. This 25 person start up has yet to generate revenue, which is why they seek investors. This company would never make any money of user’s data, because they work with an app that contains children’s information. Instead, they would create content and features parents would pay to use.
Class Dojo is an app that is web-based but does have a mobile version. It is currently free for teachers to sign up. The site generates student and parent letters with their own codes to make it easy for them to sign up and less work on the teacher. The app has ready made behaviors or customizable ones, allowing the teacher to modify to fit their class’ needs and goals. It truly creates a positive culture between the parents and teachers.
This communication platform gives teachers less paperwork to communicate with parents, and parents receive the empowerment to know how their child is doing in all aspects of the school environment. Features like student specific and class wide announcements allow the teacher to tailor the communication to a specific purpose. It creates a community in the classroom and a positive environment with change from the ground up.
Teachers can send communication to specific parents or class-wide, depending on need.