In this day and age most companies can get their products seen by consumers through social media. This is very good and has revolutionized the way companies go about selling products. There is a new problem that has arisen from this however, as anyone or anything can put products out for consumers to buy. It is now harder to separate quality from cash grabs. What is good is still there but how can we hope to know which it is? There is an answer Newswatch tv.
Newswatch tv is an episodic show that showcases and promotes products for companies. They do this through in-depth product reviews that can be trusted by the masses. The show which first started airing in 1990 has won several awards. These awards speak volumes and gives validity to the quality of the show. The 30-minute show has over 1000 episodes and has won the silver Telly and Marcom award. There are real life good examples of the work they have done and the companies they have collaborated with them.
Newswatch recently worked with Saygus a cellphone company on a new review and promotion campaign. They hired Newswatch to do product reviews that were broadcasted on national television. Newswatch was so apt to do a good job that they traveled to Barcelona to shoot some segments. The results were outstanding for Saygus. Saygus had an Indiegogo campaign and a certain amount to reach which they overtook by over 300,000 dollars. They raised over 1.3 million dollars in all. Tim Rush the vice president of Saygus had this to say about newswatch’s work its “important to get the right message, delivered in the right way, at the right time, to the right medium, and Newswatch was able to do that excellently”. Newswatch is so good at helping companies get their products off the ground and this is just another example showing it.