The biggest strategy that OSI Group has applied in its move to expands its operations in the world has been through acquisition. They have made numerous acquisition in many countries. The intention of this strategy is to ensure that they penetrate the market faster. When their acquire companies that have already been in the industry, it easier to take over the operations of the previous company than it is to start new operations especially in a sensitive industry such as food production. To conquer in this industry, it’s important to establish the culture and the tastes of people in various locations. Acquisitions mean that a company will just be taking over from an already existing market and not necessarily begin from scratch.
The CEO of OSI Group is Sheldon Lavin. He is a brilliant manager who has been with the company for a very long time. He first joined OSI Group in the1970s as a partner. Business expansion has been one of his main approaches to making the company successful. OSI Group has a presence in over 65 locations all over the world. In addition, they have partnered with other companies in countries like the United Kingdom. They have a presence on almost all the continents.
One of the recent acquisition efforts has landed the group in the European market. They have acquired Baho, one of the largest food production in Europe. Baho has been in the business of producing and distributing convenience food products and other wide range of products mostly in Germany and Netherlands. It is a Dutch company. Being one of the most successful companies in Europe, it was a great catch for the OSI Group. Already OSI Group was controlling a considerable size of the meat production market in Europe. Acquisition of this group was to enhance its presence in the region by offering more products. OSI group hopes to make considerable moves in the industry by implementing green practices in the production of meat products.
Sheldon Lavin joined this group about 4 decades ago. Previously, he was working as an investor and as a business executive. His leadership and experience have been critical to the growth of the firm. His first role was as a partner of the company. He was working closely with sons of the founder of OSI Group. He would later own half of the company after one of the sons sold his shares. Finally, after the other partner retired, Sheldon Lavin was left in charge of the production company.
Sheldon Lavin info: interview.net/interview-with-global-icons-food-executive-sheldon-lavin/